Marketing Strategies: Luxury homes vs average priced homes
by Kyle Smith
Marketing Strategies: Luxury homes vs average priced homes As you can imagine, driving up demand for a luxury home takes a uniquely different approach than does selling a regular home. From the word go, you need a strong, clear and focused strategy that details how it will position your luxury home above the ordinary, illustrating and marketing its unique features in the proper manner to the perfect buyer at the perfect price. There are some very different ideas, thoughts and...
Read MoreOwning vs. Renting
by Kyle Smith
Owning vs. Renting Making the decision to own a home versus renting one is no small decision. Not only does it affect your expendable cash, but it also has a huge impact on your lifestyle and how much money you’re able to save over time. Sometimes, the goal to achieve the “American Dream” of owning a home clouds some people’s vision for the future and they buy a home when they should really be renting one. Similarly, there are people who continue to rent for the...
Read MoreProperty tax assessment too high...what you can do about it?
by Kyle Smith
Property tax assessment too high...what can you do about it? An increase in home values is great because it increases the equity in your home without you having to invest more money in making it happen. Unfortunately, as the price of your home increases, so does the perceived value of your home in the eyes of your local tax assessor. When that happens, your taxes also go up. The bad news is that your tax rate - the annual percentage of your home’s value that you pay - is fixed...
Read MoreHow to sell a home that didn't sell
by Kyle Smith
How to sell a home that didn't sell The real estate market has been a little crazy lately. Despite that, we’re still looking at homes selling for a great price when they are priced properly based on current market conditions. So, if your "for sale" sign has been sitting on your front lawn a lot longer than you expected, you might be wondering how to sell your home that didn’t sell when you thought it would. As a best practice, it is ideal to consult your real...
Read MoreTo Stage or Not to Stage Your Home for Sale
by Kyle Smith
To Stage or Not to Stage Your Home for Sale Up until the early 2000’s, most home buyers would have only experienced the eye-popping appeal of home staging if they went and visited a model home at a new construction site. Builders know that it’s much easier for people to make a home-buying decision when they see a home decorated beautifully and set up like someone lives there. These days, staging is highly recommended whether the home is brand new or currently occupied because...
Read MoreWhat's the right amount of money to spend in upgrading your home?
by Kyle Smith
What's the right amount of money to spend in upgrading your home? You’re wanting to freshen up your house a little bit and you’ve already determined what you think you should do to make it amazing for you to really enjoy it. Before you jump into your renovation project, make sure you set a budget so you can spend the right amount of money upgrading your home. Without a plan and a budget, you can spend tons of money on all kinds of neat options — from a new marble island-top...
Read MoreWhen is the best time of the year to sell?
by Kyle Smith
When is the best time of the year to sell? You want to sell your home, maximize the amount you sell it for and get it sold in a reasonable amount of time. While there’s no horrible time of the year to sell your home, there are better times of the year to put it on the market to get the best results for yourself. We’ve done the research and the results are in. Here’s the best time of the year to sell. And the winner is… Life happens...
Read MoreTop deal breakers for a home under contract and how to fix them
by Kyle Smith
Your home is under contract, what’s next? Great news, you’ve put your dream home under contract and you’re excited to move in one day soon. That said, there’s a lot that has to happen before you can take occupancy: home inspection, appraisal, financing paperwork, contingencies and other requirements necessary to close. Here’s what you can expect to happen over the coming weeks. Due Diligence Now that the home is yours to negotiate exclusively with...
Read More10 questions you must ask an agent before you list your home
by Kyle Smith
10 questions you must ask an agent before you list your home Currently, there are over 1.61 million Realtors in the United States alone. The number of people that have joined the real estate sales force over the last 10 years is more than a half a million.. No two agents are the same and less than 10% of the total number of Realtors to 90% of the business. In fact, the average agent has sold roughly 4.2 homes for more than five years now. In addition to that, not all agents are created equally....
Read MoreHow to beat other buyers to hot, new listings (Before they even know about them)
by Kyle Smith
How to beat other buyers to hot, new listings (Before they even know about them) Buyers want three things when they’re making a purchase: Selection: Have the largest number of options from which to choose Price: Get a smoking hot deal on what I want to buy Ease of doing business: Don’t make it hard for me to buy it It doesn’t matter if they’re buying shoes, a toaster or a house, all three of them matter and they usually matter in that order. And when...
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